The Ultimate Guide to Wholesaling TBNC Tattoo Products in 2025
How Artists, Shops, and E-commerce Sellers Are Profiting from the Tattoo Numbing Boom
The tattoo industry has gone through dramatic growth over the last decade, fueled by social media exposure, new technology, the normalization of tattoos across professions, and a rising number of younger clients seeking bigger and more detailed work. As the industry grows, so does the demand for products that improve the tattooing experience—especially numbing creams, sprays, and aftercare products designed to reduce pain and speed up healing.
Among all brands in the numbing category, TBNC (Tattoo Numbing Cream) has emerged as one of the most trusted and visible players. Known for its strong lidocaine-based formulas, long-lasting numbness, and customer-friendly packaging, TBNC has become a go-to brand for tattoo artists, PMU (permanent makeup) professionals, piercing studios, and online tattoo-care sellers.
For entrepreneurs interested in expanding into the tattoo space, wholesaling TBNC products has become one of the most profitable opportunities in 2025. This article breaks down the market, how wholesaling works, what products sell best, strategies to boost profit margins, and how to build long-term relationships with artists and studios that keep your inventory moving.
Why TBNC Tattoo Products Are in High Demand
Tattoo numbing products have always existed, but the last few years have seen unprecedented demand. Several factors have contributed to the surge:
1. Larger Tattoos Are More Common
Full sleeves, back pieces, thighs, ribs, and full-leg tattoos have become trends across TikTok and Instagram. With longer sessions comes more discomfort—leading clients and artists to rely on long-lasting numbing creams like TBNC.
2. The Pain-Reduction Market Has Exploded
Consumers today prioritize comfort. Whether it's cosmetic procedures, waxing, laser treatments, or tattoos, people want products that make the experience easier.
TBNC fits perfectly into this trend by offering:
- Stronger formulas
- Longer-lasting numbness
- Faster activation times
- Products usable both before and during sessions
3. Artists Prefer Products That Make Clients More Comfortable
Experienced tattoo shops know that comfortable clients sit still longer—and longer sessions mean more revenue per appointment. TBNC’s consistency and reliability make it a preferred brand in tattoo studios worldwide.
4. PMU (Permanent Makeup) Has Skyrocketed
Microblading, lip blush, powder brows, and scalp micropigmentation services use numbing agents extensively. TBNC products are compatible with these procedures, further expanding the market.
5. Social Media Reviews & TikTok Virality
TBNC creams and sprays have gone viral many times, often with side-by-side comparisons or dramatic before-and-after videos. Viral products drive consumer demand—and wholesalers benefit directly from that excitement.
The Benefits of Wholesaling TBNC Tattoo Products
Wholesaling TBNC products in 2025 is attractive for several reasons:
High Profit Margins
Retail prices for quality numbing products can range from $25–$60 per unit, depending on the size and formula. Wholesale orders offer discounted pricing that allows resellers to earn healthy margins—often 40–100% per unit.
Consistent Repeat Purchases
Tattoo studios and PMU artists go through numbing products quickly, making them ideal long-term customers. Good wholesalers can lock in monthly or quarterly bulk orders.
Low Storage Requirements
Product containers are compact and have a relatively long shelf life. This makes storage easy and reduces overhead costs.
Appeals to Multiple Industries
TBNC products can be sold to:
- Tattoo studios
- Tattoo artists
- Permanent makeup professionals
- Beauty spas and estheticians
- Piercing studios
- E-commerce platforms (Amazon, Etsy, Shopify stores)
This cross-industry flexibility creates multiple revenue channels.
Top TBNC Products to Wholesale in 2025
While TBNC has an expanding lineup, several products consistently outperform others in wholesale environments.
1. TBNC Tattoo Numbing Cream (Original Formula)
The flagship formula usually contains four active ingredients, including lidocaine, making it powerful and reliable for most tattoo applications.
Why it sells:
- Works for small and mid-size tattoos
- Strong pain reduction
- Great for first-time tattoo clients
- Ideal retail starter product for shops
2. TBNC Extra-Strength / XL Formula
A favorite product for long sessions and large-scale tattoos. These versions often come in larger tubes or jars.
Why it sells:
- Preferred by artists for multi-hour sessions
- Designed for large tattoos, ribs, back, and thigh work
- Higher retail price = higher profit margin
3. TBNC Numbing Spray (During-Session Formula)
This is applied after the skin is open and helps maintain numbness mid-session.
Why it sells:
- Artists love it for keeping clients comfortable
- Works quickly
- Enables longer tattoo sessions
4. TBNC PMU-Safe Numbing Cream
Specifically designed for permanent makeup professionals.
Why it sells:
- Perfect for brow, lip, and scalp micropigmentation
- Gentle, yet effective
- PMU artists frequently reorder due to constant appointment turnover
5. TBNC Bundles & Kits
Bundles often combine cream, spray, and aftercare products into a curated set.
Why it sells:
- Higher-value packages
- Great for e-commerce
- Ideal for gift buyers
- Tattoo studios can upsell them easily
How to Start Wholesaling TBNC Tattoo Products
Whether you plan to sell B2B (to studios) or B2C (online retailers or customers), the wholesale process follows several simple steps.
1. Register as a Reseller / Wholesale Buyer
Most legitimate wholesale programs require basic information:
- Go to our wholesale page: WHOLESALE
- Your business name
- Email and phone
- Intended purchase volume
- Business type (tattoo shop, e-commerce seller, distributor, etc.)
Once approved, you gain access to wholesale pricing.
2. Determine Your Sales Channels
There are three proven methods to sell TBNC products profitably:
A. Sell Direct to Tattoo Studios
This method yields steady, recurring income. Many studios prefer buying from wholesalers they trust instead of buying online.
You can offer:
- Starter kits
- Monthly supply plans
- Volume discounts
- Mixed-product bundles
B. Sell Online (Shopify, Amazon, eBay, etc.)
E-commerce sellers typically move large volumes if they rank well in search results or run ads.
Popular platforms include:
- Shopify stores
- Amazon FBA or FBM
- TikTok Shop
- Etsy (for aftercare bundles and tattoo kits)
- Facebook Marketplace
C. Sell at Tattoo Conventions
Tattoo expos and conventions are perfect places to build relationships with artists. Live demonstrations drive product sales extremely well.
3. Order Your First Inventory Batch
Start small until you understand demand. A typical first wholesale order may include:
- 20–50 units of the original formula
- 20–40 units of extra-strength numbing
- 10–20 units of spray
- 10–20 bundles
Track which items sell fastest and adjust future orders accordingly.
4. Establish Your Pricing & Margins
Most wholesalers aim for:
- 40–60% profit on individual units
- 25–40% profit on bulk deals
- Higher margins on bundles
Example:
If your wholesale cost is $17 per unit, retail pricing may be $34–$49, depending on the formula.
5. Build a Marketing Strategy
You don’t need a large budget to succeed. Instead, focus on:
Creating Educational Content
Videos like:
- “How to apply TBNC numbing cream effectively”
- “Long session tattoo tips”
- “What to expect during a painless tattoo”
These videos do extremely well on TikTok, Instagram, and YouTube Shorts.
Partnering with Artists
Offer discounts or affiliate programs. Artists who love the product will promote it naturally.
Before-and-After Content
Numbing products are perfect for visual content. Just ensure you follow platform rules.
How to Sell TBNC Products to Tattoo Shops
Tattoo studios can become your most valuable customers—if you approach them correctly.
Step 1: Understand Their Needs
Tattoo artists value:
- Consistency
- Strong formulas
- Easy application
- Fast activation
- Safe and repeatable results
TBNC products check all these boxes.
Step 2: Offer Samples or Demonstrations
A sample tube during a consultation call or an in-person demonstration at their shop can turn a one-time buyer into a long-term client.
Step 3: Provide Volume Discounts
For example:
- 10–19 units → 10% off
- 20–49 units → 15% off
- 50+ units → 20% off
Shops love consistent pricing structures.
Step 4: Set Up Monthly or Quarterly Auto-Ship Plans
Artists who go through numbing regularly prefer predictable shipments. Offer incentives for subscription orders.
Step 5: Provide Aftercare Products Too
Shops love wholesalers who provide more than one type of product. Bundling numbing + aftercare boosts average order size significantly.
Selling TBNC Products Online: The E-Commerce Opportunity
If you plan to sell online, here’s what works best:
1. Optimize Product Listings
Include:
- Clear product benefits
- Usage instructions
- High-quality images
- Before/after examples
- Customer reviews
2. Run Paid Ads on High-Intent Channels
Platforms like:
- TikTok Ads
- Facebook Ads
- Google Shopping
Work extremely well when paired with viral-style creatives.
3. Offer Fast Shipping
Customers buying numbing cream usually need it soon—they either have an upcoming tattoo appointment or are preparing for a cosmetic procedure.
Fast shipping = more repeat buyers.
The Future of TBNC Wholesaling in 2025 and Beyond
The numbing category is projected to keep expanding as tattooing becomes even more mainstream and procedures become more complex and time-consuming. Innovations in formula strength, delivery methods, and skin-safe ingredients will keep the market competitive and profitable.
Meanwhile, the number of PMU artists worldwide is doubling annually, fueling even more demand. This means wholesalers who establish themselves now will have a huge advantage as demand grows.
Final Thoughts
Wholesaling TBNC tattoo products is one of the most profitable opportunities in the tattoo, PMU, and body-modification industries in 2025. With strong branding, consistent results, and a loyal customer base of artists and studios, TBNC has become a top choice for resellers.
As long as you build strong relationships, offer fair pricing, and maintain consistent inventory, you can build a reliable and scalable business selling products that are already in high demand.
